OFBiz Tutorials article which will temporarily step out of the realm of Apache OFBiz in order to discuss flash microsites. These sites are a very exciting experience for customers who visit your page and can contribute greatly to sales on your enterprise eCommerce platform.
If you visit "http://skibd.bdel.com/" you will see one of our most exciting microsites which we built for Black Diamond's Fall 2010 Efficient Series Skis and Boots product launch. For creating this site, we worked with Black Diamond's creative team in order to convey the vision that they wanted to give their customers. The result is extremely breathtaking imagery that highlights Black Diamond's Fall product line. The site has exceptionally clean navigation, mouse over product highlights, 360 degree spin and all of the other things that customers like to see.
When bringing a new product line to market, this is a very effective and classy way to do it. It garners a high level of respect from consumers as they can see that you care about and are proud of your companies creations.
HotWax has built dozens of Flash microsites with clients including Patagonia, GORE-TEX, Pearl Izumi, Leatherman, Thule, and dozens and dozens of other brands. Working closely with production and marketing teams ensures that the companies vision is carried out. Whether working with strict branding or a more creative project, any needs can be met.
Enterprise eCommerce is a highly competitive marketplace which is why standing out is important. Employing tactics such as microsites do just that. HotWax Media takes a lot of pride in being able to deliver progressive and successful products to our clients that give them an edge up on the competition.
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